Shopify · USA · Dropshipping
Shopify dog products store for the US market
The entrepreneur was already selling on Wildberries and decided to test the international market. We selected the region, niche, products and supplier, developed Shopify store and prepared the project for launch in the USA.
- USA market
- Dropshipping model
- Shopify platform
- 3 weeks launch
Customer experience and purpose
The client is already engaged in a commodity business and sells on Wildberries. The next task was to test sales on the international market through our own online store, without being tied to the Russian marketplace.
At the start, there was no chosen region, niche or supplier for the international direction. Therefore, the project began not with website development, but with market analysis and product model.
Where did we start?
Market, niche and supplier first
- Market We analyzed the options and chose the USA as the region for the first test.
- Niche We compared several product lines and settled on products for dogs.
- Products We formed an assortment for the first launch.
- Supplier We selected a supplier with suitable conditions and delivery within the USA within 5–8 days.
- Unit economics We assessed prices, product costs, delivery and potential margins before developing the store.
The store began to be assembled only after a working product model had been assembled for the new market.
What did you do to launch?
- Shopify We developed an online store in English for the US market.
- Catalog We prepared products, cards, images and store structure.
- Payments We set up card acceptance via Stripe and withdrawal via Payoneer.
- Delivery We set up delivery conditions taking into account the selected supplier.
- Analytics We connected Yandex Metrica and Meta Pixel for advertising tracking.
- Mobile We adapted the path from viewing a product to checkout for smartphones.
- Handover We prepared instructions for working with orders and the store.
How the store works
- Catalog Products in a general grid with filters: toys, feeders, gadgets and accessories.
- Order tracking Status page by order number - the buyer sees where the package is.
- Blog Articles about product care and selection: additional content inside the store.
- Contacts and support Form, mail and chat so that a US buyer can ask a question.
How the store looks
Logo and domain are hidden in screenshots by agreement with the client.
Result
The client came with experience in sales on Wildberries, but without a ready-made model for the international market. As a result, I got a market, a niche, a supplier, and my own Shopify store.
- USA Market selected for first launch
- Pet products A product niche has been formed
- Supplier Supplier selected
- Shopify Launched our own online store
- Payments Payment acceptance set up
- Dropshipping Model without own warehouse
In 3 weeks, the project was ready to launch in the USA: the store accepts payment, delivery is configured for the selected supplier.
Platform, payments and services
-
Shopify
Turnkey store
-
Stripe
Card acceptance in USD
-
Payoneer
Payouts
-
Meta Pixel
Ad tracking
-
Dropshipping
Orders without a warehouse
-
Chat and tracking
Support and orders
FAQ
Yes. Shopify here is a separate international direction, and not a replacement for the marketplace. In this project, the entrepreneur continued selling on Wildberries and at the same time tested his own online store for the US market.
No. At the start of this project there was no chosen region, niche or supplier. First, we analyzed international markets and product areas - and only then assembled a Shopify store.
Yes. In a turnkey Shopify store, we select products, analyze the assortment, look for a supplier, and check delivery conditions. In this case, we assembled a model for dropshipping in the USA.
We compare regions for the task of the first test and logistics. Here, the USA was chosen for the launch: the selected supplier was delivered there, and the store was assembled in English for a local buyer.
Yes. In this project, Shopify dropshipping was set up: the supplier ships orders throughout the USA, the client does not need a separate warehouse.
This project includes market analysis, choice of region and niche, selection of goods and supplier, development of a Shopify store, catalog, design, payments, delivery, analytics, testing and transfer with instructions.
Want to test an international market on Shopify?
Let's select a market, niche and supplier and assemble a turnkey Shopify store - as in this project.
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