
How we launched online store ФРАБИОКА functional nutrition on Yandex KIT
A modern functional food brand has its own store in Yandex KIT: turnkey design, 5 product cards, Ozone Logistics and domain frabioka.ru.

FRABIOKA — a modern functional nutrition brand
A brand for people who take a mindful approach to health and choose products with a thoughtful formula.
Task: launch a functional food store FRABIOKA on Yandex KIT
The FRABIOKA brand needed its own online store with an emphasis on the quality of the composition and the informed choice of the buyer - without long development on heavy CMS. Platform chosen Yandex KIT: quick launch, integration of Ozone Logistics and ready-made legal templates. We have already shown the experience of similar projects in the case DELLWELL on Yandex KIT
Project tasks:
Solution: turnkey store with design and Ozone Logistics
Turnkey store development
We created an online store FRABIOKA on Yandex KIT with catalogue, navigation and purchase scenarios.
Design without a brand book
We put together a visual style from scratch: brand palette, typography, banners and section design for the functional food niche.
5 product cards
We prepared descriptions, characteristics and visuals for the starting assortment of five items.
Integration of Ozone Logistics
We connected Ozon Logistics to calculate delivery and transfer orders to the logistics network.
Domain frabioka.ru
We transferred and configured the domain: DNS, SSL and mail on the brand domain.
Legal pages
We prepared a privacy policy, public offer and return conditions to comply with e-commerce requirements.
Stages of implementation of the FRABIOCA project
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Brand analysis and preparation
We studied the positioning of FRABIOCA, agreed on the catalog structure, buyer scenarios and requirements for integrations and domain.
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Creating a store on Yandex KIT
We deployed a store on the platform, configured basic parameters and catalog sections.
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Design and branding
We developed a visual style without a brand book, designed the main page and internal page templates.
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Product cards
We created 5 positions: descriptions, characteristics, images and blocks of advantages.
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Integrations
We connected Ozon Logistics, set up Yandex.Metrica and the frabioka.ru domain.
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Legal pages and launch
We prepared the policy, offer and returns, tested the ordering process and handed over the store to the client.
Project gallery: online store FRABIOKA





Result: ready-made store with delivery and corporate identity
Turnkey store
FRABIOKA received its own online store at frabioka.ru, ready to accept orders.
Ozon Logistics
Delivery is connected and works in the ordering scenario.
Design from scratch
The corporate identity was compiled without a brand book - a single visual on all pages.
Own sales channel
The brand received an independent sales point and the opportunity to develop direct sales.
Technologies and services of the project
Yandex KIT
Store platform
Ozon Logistics
Delivery service
Yandex Metrica
Analytics and statistics
Domain frabioka.ru
Migration and setup
Frequently asked questions about the functional food store on Yandex KIT
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